But why, inquiring minds want to know, do campaigns release opposition research "not for attribution?" Ana Marie Cox has some discussion but I think it can actually be boiled down pretty simply. Roughly speaking, "Hillary Clinton Sucks" is a good story for Barack Obama whereas "Obama: Clinton Sucks" is a good story for John Edwards.
Negative campaigning is difficult in the context of a primary campaign, since your only rivals dangerous enough to be worth attacking are people who are generally well-liked by the target audience of the electorate. You want negative stories about your rivals to get written, but you don't want stories to be written about your negative attacks on your rivals.


You've expressed this in a pithy way but it seems a lot like stating the obvious. Is there anyone on the street who can't answer the question, "Why does a politician want to remain anonymous when they smear another politician?" The only people who would be baffled by this question are those prone to overanalysis, which is to say, bloggy types.
Posted by Steve | June 20, 2007 2:47 PM